Monday, June 21, 2010

5 More Inspiring SMS Campaigns

One of the most effective ways to learn anything is by example (as you'll know if you've ever had children or dogs!). If you've been struggling to see how you can utilise the power of scheduled SMS messages in your SME promotions, today we check out 5 inspiring examples of cool campaigns from the corporate world.
WKD Peel Off and Win
This youth oriented drink SME marketing campaign was such a success partially because of its target market (precisely the people that are most comfortable with text messaging and most likely to text and win), but also because of its dual purpose.
The 'text to win' competitions that we explored in our last post (like this WKD promotion) are actually of immense value to the retailer … because in the fine print of the competition you can state that the respondents need to agree to having their number added to a database for future promotions. So, you use the text to win campaign to get the numbers, then devise a new campaign once you have a database of interested buyers.
Wrigley's Extra
The execution of this campaign was pretty standard 'text to win' formula - but the details really made it a hit! There were 130 million packs of Extra with codes printed, and the pries were unusual - access to MTV parties and music CDs.
Muller
This was an unusual one, and really needed proprietary scheduled SMS technology to make it happen - it allowed users to send a Valentine's message along with a Muller love heart symbol with a purchase. Mainly aimed at branding - but neat and unusual, and a great success!
Clinique
An excellent example of a company really putting the power of simplicity to work in their scheduled text messages! Consumers had to text in their responses from a full-page advertorial survey (giving the company plenty of business intelligence). The respondents received a coded text voucher that could be redeemed at a Clinique retail outlet for a sample pack matching their skin type.
Hasbro
When the customised version of Monopoly came out, users of Sony Ericsson T68s received a three-slide colour clip designed to push the new game. Not a big campaign, and pretty standard advertising, but considering it is probably the first multimedia campaign they must get props!

Tuesday, June 8, 2010

Inspiring SMS Campaigns

SME marketing is a very multi-faceted exercise nowadays, consisting of far more than the newspaper/radio/television golden trio of the 90s! Now web-based campaigns, blogs, search engine optimisation and scheduling text messages for marketing have all become viable and cost effective means of branding and drawing customers to your business. It can be difficult to see the way forward with scheduled SMS message promotions, though, so today we aim to lead by example. We're checking out 4 of the biggest and best SMS advertising campaign ideas!
McDonalds and Monsters Inc Text to Win campaign
McDonalds has the big budget to make sure they don't have to do anything by halves, so it's not surprising that their very first scheduled SMS campaign went exceptionally well. Consumers had to text in a code on their box of French fries to see if they had won a prize, either small instant style prizes or major ones.
Guinness and the World Cup
When you are able to capitalisee on the buzz surrounding a big event and tie it inextricably to your scheduled SMS campaign, the results can be massive! A Nightfly-led campaign involved Guinness, St Patricks Day, World Cup soccer and an Asda beer promotion. It was a crazy sort of campaign - some of the main items on offer included wigs of David Beckham's Mohawk and Bobby Charlton's sweep-over - but around 49% of the 10,000 people that received an offer redeemed it!
UIP
This SME promotion campaign is one to think about for when your budget is much bigger, and you're far more used to scheduled SMS message marketing … but is so inspiring we couldn’t leave it out! The teen spook film Long Time Dead was promoted with a text-message intelligent Ouija board that responded to questions like 'What is the meaning of life'!! The average respondent sent 20 messages about the campaign and contacted the board 3 times.
Cadbury's Text to Win
This scheduled SMS message campaign ran during the 2002 Commonwealth Games on 78 million packets of selected Cadbury chocolate bars, with each pack containing a special code to text in and check if you’d won a prize.


Thursday, May 27, 2010

Reminders Sent Via Text

There is no better tool for organization than technology. It has become the basis for everything. Why not embrace it? The way business is held is becoming more and more modern every day. Some people may fight it off, but others are choosing to improve right along with it. There are all sorts of companies that are coming up with new and innovative ideas for small businesses to communicate. When a company is growing in production it will also grow in size. One way to keep in touch with all of your employees is by scheduling text messages. Have you looked into this important business tool?

When it comes to scheduled text messages, the process couldn't be simpler. The program is easy to install and use. There is no reason to miss out on this amazing company upgrade. It's great for meeting reminders. All you do is set up different groups on the program and schedule certain text messages to go out to your designated group. It is as easy as that! There is no need to be a computer wizard! Scheduling text messages has never been so easy. The program is not only meant for businesses though. Individual or family use is also an option. Sending out personal and family meeting reminders is a great way to stay in touch. No more missed dentist appointments or dinner reservations.

Are you in charge of any small club socials or sports teams? SMS makes it so much easier to keep in touch with all of the families in your circle. Send out text messages to your soccer moms with practice and game times. With a modern SMS company, you pay per message. How easy and affordable is that? You will not be disappointed when you try this new and modern take on communication. It can only provide benefits for your family or small business so you you never forget an appointment. So whenever you are looking for an upgrade, look into scheduled text messaging. It can help your small business -- and even your family -- flourish.

Friday, May 14, 2010

Scheduled Text Messaging

The need to stay organized is prevalent in today’s small business. There are no missed appointments or late arrivals. In order for a small business to run efficiently everyone must be on top of their game. One way to get ahead of the curve is by staying organized. At Pelicantxt we make that grueling task quite fun and easy. No technology has been developed quite like ours. Pelicantxt has come up with a way for you to send and schedule text messages from your computer!

You see, our entire goal is to keep your business running smoothly and on time. With our new method of spreading the word no appointments will go unattended. No more late show ups for meetings. All you have to do is schedule personal reminder text from your PC and it will be sent out at whatever time of the day you prefer. We even allow you to set up a method to where the same text message can be sent at the same time every day, week, or month. Whatever is best for you!

Our technology is in high demand in the small business industry. It is the most inexpensive, yet quality technology on the market. Our program is not meant for the computer genius either. Anyone with any computer background can pick these few easy steps up quickly. You can even send reminders to your own personal cell phone while you are on the go. You will never forget anything with these simple reminders coming to you all throughout the day. With our program you have the capabilities of scheduling meetings, reminders, text messages, and promotions. We have the best small business tools that anyone could ask for.
The set up is not hard whatsoever. All you do is sign up, create groups, and start sending. With our group tab just select the people you want a certain message to go to and then set the time. You can make them as repetitious as you feel necessary. Signing up is free and so is the software. Also, if you sign up now you will receive one hundred message credits for free. Think of it as our gift to you! As a member of Pelicantxt you can use our network all over the world. We would really love to be a part of your business’ success. So please check us out when looking to upgrade and take advantage of scheduling text messaging!


Monday, April 26, 2010

Networking with Scheduled Text Messaging

Conventional small business tools are quickly becoming a thing of the past. Gone are the days of sending flyers in the mail or using the old method of calling clients on the phone to inform them of new products that are available. One of the hottest and most effective small business tools that is now available is using Scheduled Text Messaging to keep your client base or customers informed.

Several small businesses benefit from using this innovative type of networking. By connecting clients, business associates, potential clients and partners using Scheduled Text Messages helps to make business networking easy for a minimal fee. With many of us now using our cell phones for keeping connected to our business, it only makes sense to use a text messaging service.

One way to use Text Message Scheduling is to send them out to keep employees informed when an upcoming meeting is scheduled. Since many of us are already constantly sending and receiving text messages on a daily basis, this can be a great way to keep employees informed on what is going on inside your small business. It also helps to schedule personal reminders for ones self in order to stay organized not only in your business, but in your personal life as well. This type of service can be used in many facets of ones daily life.

Small business tools that make your business a success should not only be easy to use, they should also be cost effective. Many that own a small business cannot afford to spend large amounts of money on advertising such a radio and television adds. Scheduling SMS Messages to all of your customers cell phones is a more cost effective way to target certain groups. A text messaging service allows the user to send out text messages at certain times and dates. Unlike more traditional advertising like television and radio adds the text messages can be sent out right at break times during the day for instance when customers have time to use their cell phones and check their text messages.

Trying to grow a small business without proper advertising can sometimes set the business up for failure. Using a SME marketing service can help to turn any small business into a success without the large costs of traditional advertising.

Thursday, April 15, 2010

Using Reservation Reminders Increases Business

Owning your own restaurant can be quite satisfying. It takes lost of hard work and determination to be a success in the restaurant business. With the down turn of the economy, many restaurants in my area are no longer taking reservation. The reason behind this is because they do not want to hold a table when they already have customers at their restaurant waiting for a table. An empty table means lost profit at the end of the night if the party that reserved the table does not show up.


I did not want to get rid of taking reservations for many of my customers, especially if it was for a large group of people. So, in order to keep this service for my customers, I decided to start using Schedule Text Messaging as a reminder to my customers when they have made a reservation earlier in the week.

Since I have been using Scheduling Text Messages for my customers, I no longer have tables sitting empty. When this reminder goes out it reduces the number of no shows. This service has helped increase my business. During the holiday season and with the upcoming summer tourist season, my customers will never forget about their dinner reservations. Many of my customers enjoy this service since many of us lead such a busy lifestyle and keep track of everything with our cell phones.

I have also started using this service for my employees when I need to Schedule meetings. My employees never forget to show up now to staff meetings and there is no confusion on when and where the meeting will be held. It keeps my staff and I organized during our busy times of the year.

Good and efficient Small business tools are hard to find. The PelicanTxt.com has helped to increase my business in a slow economy where many of my competitors are slowly going out of business. I even use this service to schedule personal reminders for my family and friends when upcoming events are going on at the restaurant. Without this service, I have no idea where my business would be.


Saturday, March 20, 2010

Stay on Schedule

Are you looking for a way to stay organized? If you are like me, then organization is the only way to get things done. That is exactly the same idea that pelicantxt supports. They have created an innovative way to send mass text messages without having to write each and every single one of them over and over again. We all have pretty busy and chaotic lives. Who has time to send 20+ text messages every day at a specific time? Pelicantxt not only realizes this problem, they have created a way to fix it. Their goal is to aid your small business in this small yet efficient way. They have created a way for you to schedule certain text messages to be sent out as often or as little as you want at any given time that you select. You can schedule personal reminders to be sent out for meetings, appointments, and socials. This product is guaranteed to save you money and relieve the stress of no-shows. You can organize multiple groups and have specific notifications sent out to each.

We are having a discount going on right now. If you sign up today then you will receive 100 text message credits for free. This system is also a great way to market your company. You can schedule text messages to be sent about certain promotional deals your company is having to your biggest clients. Signing up is completely free for our innovative way of communicating. All you have to do to get started is purchase a certain amount of bulk credits. The rest is up to you. We keep up with your account so that you do not have to. This is scheduling made easy. No longer will your employees have excuses for missed appointments. There is proof that the notification is sent to your employees. It also frees up your hands to do something else with your much consumed extra time. Our customer testimonials tell all about our product satisfaction. We do not disappoint. Pelicantxt delivers results.
Our website provides step-by-step directions on how to use this program so no one will be left in the dark. You are not required to be technologically savvy to use our program. The computer and cell phone use are both extremely easy and fool proof. The next time you are scheduling a big meeting for all of your employees then look us up.